A rowing machine and a row of kettlebells against a dark block wall in a gym

Website packages · Local businesses

Websites for Personal Trainers and Gyms

A gym is joined on a free trial and kept on results. The site takes the trial booking, shows the memberships plainly, and shows the transformations you have consent to show.

Book the buildStandard or Premium

Standard, Premium or custom

Two packages, or a custom build.

Same template, same terms, same ownership. Any change to a page is $100 + GST a page once you supply the content; ongoing changes are the website care plan.

Standard package

$800+ GST

Hosting $50 a month + GST

Ten pages from the house template, named for your trade or business.

  • Home, services overview, five service pages, gallery, reviews and contact
  • Mobile-first template on your own domain, with click-to-call
  • Contact form to your inbox
  • LocalBusiness, Service and FAQ structured data on every page
  • Search Console in an account you own
  • Every page and the form tested before each deploy

See the Standard package

Premium packageRecommended

$1,950+ GST

Hosting $50 a month + GST

The Standard build plus the work that gets a business chosen, not just found.

Everything in Standard, plus

  • Google Business Profile setup or clean-up
  • Up to five service-area pages
  • Review collection kit
  • Quote or booking hand-off
  • Citations and directories
  • Launch AI visibility check
  • Professional email on your domain

See the Premium package

Custom build

Quoted

From $2,900 + GST

More pages, your own design, a store, or integrations beyond a connector.

  • The same foundation as every package: structured data, crawler access, speed
  • Scoped with you on a call, then quoted fixed in writing
  • Integrations that need custom code are scoped separately before the quote
  • You own the code, the domain and every account

Book a scoping call

What Premium adds

Found and chosen, for personal trainers and gyms.

  1. 01Google Business Profile setup or clean-upCategories, service areas, services matching the site, hours, photos, review link, first posts.
  2. 02Up to five service-area pagesA page per suburb or region with unique copy, not a find-and-replace of the suburb name.
  3. 03Review collection kitA short link and QR code for the van, invoice and SMS, plus a reviews page that updates from your profile.
  4. 04Quote or booking hand-offThe form feeds the job system or calendar you already use, in your own account.
  5. 05Citations and directoriesYour business listed identically on the directories that keep appearing in the AI citation logs for your trade.
  6. 06Launch AI visibility checkOne run of the audit prompt set for your trade and area, so you see where you stand on day one.
  7. 07Professional email on your domainSet up in your own Google Workspace or Microsoft 365 account; the subscription is yours.

The site you get

Ten pages, five of them named for your trade.

  1. 01Home
  2. 02Services overview
  3. 03Personal training
  4. 04Group classes
  5. 05Programs
  6. 06Memberships and pricing
  7. 07Free trial
  8. 08Gallery
  9. 09Reviews
  10. 10Contact, with a form

Each service page has its own title, direct answer, FAQ and structured data. Extra pages are $100 + GST each.

Gallery, reviews and connections

Your work, your reviews, your tools.

Gallery

Sessions and transformations, with consent. You send the photos; we size, caption and lazy-load them.

Reviews

Reviews from your Google profile.

Connect it to how you work

  • Booking or membership platform link
  • Stripe

Simple hand-offs run as a connector in your own account, from $850 + GST, and are included in Premium as the quote or booking hand-off.

Add-ons

The ones that matter for personal trainers and gyms.

Add-onWhat you getPrice
Quote or booking integrationThe form into ServiceM8, Tradify, simPRO, AroFlo, Calendly or Square Appointments, as a connector in your own account. Stops re-typing jobs.From $850 + GST
Pricing or call-out fee pageA rates page with FAQ schema. "How much" is the top question.$100 + GST
Review collection kitShort link, QR code, SMS template and a reviews feed on the site. Reviews decide the call.$150 + GST
Online deposits or paymentsStripe or Square for deposits, gift cards and call-out fees, as a connector in your own account. Platform fees named. Fewer no-shows.From $850 + GST

The full add-on menu has every item and its price.

What you must show

The details a careful customer looks for.

  • askABN
  • askFitness registration if held
  • Requirements vary by state. The questionnaire asks for each number; we never assume one.

Frequently asked questions

How much does a website for a personal trainer or gym cost?

The Standard build is $800 + GST for ten pages, with hosting at $50 + GST a month and any page change at $100 + GST a page once you supply the content. The Premium build is $1,950 + GST and adds a Google Business Profile setup, up to five suburb pages, a review collection kit, a booking hand-off, directory listings, a launch AI visibility check and professional email. Prices are in Australian dollars and exclude GST, which is added on top.

Which pages does a website for a personal trainer or gym include?

Ten pages: a home page, a services overview, five service pages named for your trade (Personal training, Group classes, Programs, Memberships and pricing and Free trial), a gallery, a reviews page and a contact page with a form. Each service page has its own title, direct answer, FAQ and structured data, because five thin pages rank worse than one good one. Extra pages are $100 + GST each.

Can the site connect to the tools a personal trainer or gym already uses?

Yes. For personal trainers and gyms that usually means Booking or membership platform link, Stripe. A simple hand-off runs as a connector in your own automation account from $850 + GST; it is included in the Premium build as the quote or booking hand-off. Every platform fee involved is named before you commit, and the accounts stay in your name.

What must a website for a personal trainer or gym display?

ABN, Fitness registration if held. The build asks for each in the questionnaire and puts them where a customer looks: the header, the footer and the contact page. Requirements vary by state, so we ask for your number rather than assume one.

Do I own the website?

Yes. The domain is registered to you, the files are in a repository you own, and the analytics and search accounts are in your name from the first day. Hosting can be cancelled any month; you receive the repository and a static export of the site. There is no lock-in.

Which add-ons matter most for personal trainers and gyms?

Quote or booking integration at from $850 + gst, Pricing or call-out fee page at $100 + gst, Review collection kit at $150 + gst. Stops re-typing jobs. The full menu is on the websites page, and every item is priced before it is added.

Also built for

Every industry we build for. Not a fit for a package? The launch website build and the Shopify store build are scoped to the business.

Next step

A website for a personal trainer or gym, built to be found.

$800 + GST to build, $50 + GST a month to host, yours from day one. Send the questionnaire and we start.

Book the build